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Comment/ Feedback Action to take Rationale for chosen action
Change our target audience Appealing to a broader In future reference this can help benefit
market not just males the business help it expand
but females of any age
Students not wanting to Different packages Could possibly provide more information
spend money on carwashes provided for each target about the packages
market
The need to attract more Offering discounts and sales Will bring about more customers in
customers once a while future reference
Vague promotion plan Promotion was advertised on Currently in process
Facebook and posters were
created
Costings of promotion Include costings for other Will help attract potential customers
promotions such as radio and broaden our target market
advertising and t.v commercials
Other competitions Research conducted and found Only car wash (threat) near us is
the location of Carlovers was in located in Bledon
Warwick
Weather- business will slump Provide interior services plus Will help the business operate during
for winter free quick washes winter
Change our target audience Appealing to a broader In future reference this can help benefit
market not just males the business help it expand
but females of any age
Students not wanting to Different packages Could possibly provide more information
spend money on carwashes provided for each target about the packages
market
The need to attract more Offering discounts and sales Will bring about more customers in
customers once a while future reference
Vague promotion plan Promotion was advertised on Currently in process
Facebook and posters were
created
Costings of promotion Include costings for other Will help attract potential customers
promotions such as radio and broaden our target market
advertising and t.v commercials
Other competitions Research conducted and found Only car wash (threat) near us is
the location of Carlovers was in located in Bledon
Warwick
Weather- business will slump Provide interior services plus Will help the business operate during
for winter free quick washes winter